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Advertising & Sponsorship Rates
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| Size | Page Placement | Ads per Page | Monthly Cost |
| 728 x 90 Leader Board Ad | Top-of-Page | 1 | $750.00 |
| 300 x 250 Rectangle | Within the Page | 3 | $500.00 |
| 468 x 60 Banner Ad | Bottom of Page | 2 | $400.00 |
B. First Page of the Product Directory; Services Directory; Eco Dog Blog or Celebrity Dog News sections
| Size | Page Placement | Ads per Page | Monthly Cost |
| 728 x 90 Leader Board Ad | Top-of-Page | 1 | $500.00* |
| 300 x 250 Rectangle | Within the Page | 3 | $300.00 |
| 468 x 60 Banner Ad | Bottom of Page | 2 | $350.00* |
* Bonus Ads – Each Leader Board or Footer Ad that runs on the first page of the Product Directory or Services Directory section will also run on all secondary pages within that particular section – FREE of CHARGE.
2. Photo Gallery Advertising
You can reserve the #1 position within the highly visible photo gallery at the top of each page located directly to the left of the video screens. Only Ad will be allowed per photo gallery. Each Ad will also include a 2 line caption and a direct link to your company’s website.
Photo Gallery Location Monthly Cost
Front Page $300
First Page of Each Section $200 per section
3. Commercials & Promotional Videos
You can run commercials or promotional videos of up to 60 seconds in length in the # 1 position on the video players located at the top of each page of the website. Each commercial or video would run for 1 month; and would, also, be linked to your website.
Screen Location Length of Commercial Monthly Cost
Front Page 60 seconds or less $950
Product Directory 60 seconds or less $750*
Celebrity Dog News 60 seconds or less $750*
Services Directory 60 seconds or less $500*
Dog Blog 60 seconds or less $500*
*Bonus Commercials – Each commercial or promotional video airing on the first page of a section will also run on all secondary pages of that section – FREE of CHARGE
4. Exclusive Sponsorship of Celebrity Interviews
As the exclusive sponsor of our Celebrity Dog Owner series, you would be given the incredible opportunity to have your company or product name directly attached to our very popular celebrity dog owner interview series.
Each interview would open with a slate entitled The “Your Company’s Name” Celebrity Dog Owner Interview Series .
Each celebrity interview would be broadcast on each video screen of DogNewsDaily.com for a minimum of 1 month; be permanently posted on our YouTube Channel and Facebook Page; and be promote with our Dog News Daily branded Tweets. In addition, each video would be promoted virally and sent out to a minimum of 10 celebrity news & gossip websites and 10 of the most popular pet websites.
A minimum of two (2) celebrity interviews is guaranteed each month. The number of interviews could go as high as 10 or more each month. There will be only one (1) Exclusive Sponsor allowed each month.
# of Celebrity Interviews per Month Cost Per Interview
2 – 4 interviews $1,500 per Interview
5 - 8 interviews $1,250 per Interview
9 and more $1,000 per Interview
5. Exclusive Sponsorship & Branding of Content
Beginning in January 2011, you will have the opportunity to be the exclusive sponsor of original video content and/or have the opportunity to brand various editorial sections within DogNewsDaily.com.
A. Original Video Content
Dog News Daily's Dog Friendly Hotel Reviews. Beginning on May 1, 2011, between 2 and 4 dog friendly hotel reviews will air each month onDogNewsDaily.com as well as on our DND branded social networking websites and promoted virally throughout the Internet.
B. National Events Calendar
On June 1, 2011 Dog News Daily will officially launch the National Events Calendar which will display events by type and location from throuhgout the United States. Non-profit organizations will be able to promote their events free of charge.
C. Amercia's Funniest Dog Video Contest
On July 1, 2011, Dog News Daily will launch its Funniest Dog Video Contest which will be comprised of monthly winners selected by a panel of DND judges. A Grand Prize Winner will be selected by DogNewsDaily.com readers from the seven monthly winners. The winner will be announced on December 15, 2011.
For more information regarding sponsorship & branding costs and packages, please contact Bruce Gehrke, Vice President of Sales at 805.444.8784 or Bruce@DogNewsDaily.com.
6. Geo-Targeted Services Directory Ads
Beginning in January 2012, local as well as national companies and businesses will be able to purchase low cost ads by zip code that will enable them to specifically target dog owners in their city, town, or neighborhood.
2011 Editorial Calendar
Our 2011 Editorial Calendar was designed to help you, our Advertiser’s and Sponsors, determine when to promote their products and services on DogNewsDaily.com. We, also, created the calendar to provide you with supporting editorial and increased media coverage to help drive as many customers as possible to both DogNewsDaily.com as well as your company or client’s website.
March Global Pet Expo & New Dog Products
April Backer Spring Show & Dog Food
May Supplements, Vitamins, & Dental products
June Summer Travel & Safety Products
July Natural & Organic Treats
August Houses, Beds & Bowls
September SuperZoo & Healthy Living
October Backer Christmas Trade Show & Eco-Friendly Products
November Holiday Gift Guide - Dog Themed People Products
December Holiday Gift Guide - Toys & Treats
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